
Brand42 team in the Light the Night Dragon Boat Race
This summer, we did our bit to support our amazing client, Bloodwise, in their mission to beat blood cancer. Although our talents don’t lie in rowing, we took to Canary Wharf to take part in their annual Light the Night Dragon Boat Race. As the race took place on 4th July, dressing up in ridiculous hats and American flags seemed like the only logical option.
You’ll be shocked to know we didn’t win, but we did have a lot of fun and raised money for a great cause. So a special thanks to everyone who donated and supported us!
Feel free to browse the many action shots:

Kelly & Rich ready to take to the water

Jim sticking to the beat